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【题目要求】 Advertisements discourage us from being different individuals and make us become what they want us to be and look the same. Do you agree or disagree?
Advertisements discourage us from being different individuals and make us become what they want us to be and look the same. Do you agree or disagree?
【参考范文】 Nowadays, the overwhelming influence of advertisements on media has made too many controversial social issues. Some people argue that advertisements make the audience have the similar look by driving them to buy products of the same brand. Personally, I fundamentally agree with this assertion, and my reasons will be explored as below.
Admittedly, the literal intention of advertisements is to sharpen the concept of individualism. For the purpose of distinguishing brand names, slogans and testimonials in advertisement are always full of very personalized words, including "new"， "innovation"， "uniqueness"， "revolution"， "the best"， "the only"， "the first"。 It is clear that core values of these words bring people a motivation to change, and a desire to try something distinctive. Consequently, the gap between people can be broadened, because any individual is stimulated by advertisements to express their personalities by buy different items, instead of following common tastes.
However, when considering practical effects of advertisements on the society, I strongly believe they play a role of depersonalizing the audience, and the first reason is that commercials are the key tool for big companies to monopolize the market. One hand, many big companies invest billions of dollars annually in making fascinating and prepossessing advertisements to attract the public, which consistently maintains the loyalty of patrons, and cultivate good impressions of potential customers on their brands. On the other hand, small companies have too limited financial ability to afford these costly publicity campaigns, so that their names and influences continue to fade and lose consumer groups. That is to say, advertisements, an expensive privilege only for rich and big companies, help these companies exclusively occupy the market, as well as reducing the diversity of brands. In this situation, people definitely look the same, because they have no other options but buy the same-brand food, clothes and devices produced by a dominating company.
Another reason supporting this assertion lies on the fact that exposure to advertisements standardizes thoughts and tastes among audiences, especially in terms of their appearance. A typical example comes from fashion, cosmetic and shampoo commercials which highlight the close-up of images of certain model or celebrity. This is a strong brainwash by implying that images of these actors are common standards of human beauty, and then triggering massive public imitation shows round by round. In too many cases, large groups of hypnotized people, regardless of ages, careers and races, blindly follow and chase so-called iconic figures in an advertisement, mainly through buying and using the same lipstick and perfume, wearing same clothes, watch, ornaments and bag, even copying the same hair style.
In conclusion, I believe the main social influence of advertisements is to make people have the similar images apparently. Although slogans of advertisements tend to individualize the audience, the truth is that advertisements not only let big companies rule the market solely, but also manipulate the public’s minds to buy the same things.
I divide my college life into three parts,includingstudy,student activities and library.Firstly,I want to talk about the study.In my opinion,study is the priority in college.I make up my mind to study hard and pursue learning as much as possible.I'm greatly convinced that knowledge can change my life.Secondly,student activities play an important role in our college life.
To be honest,the student Union is a good place where one can develop social skills,get his abilities trained.I take part in many student activities.For example,I' m a volunteer,teaching the kids to learn to dance and write.
My clothers were out of style.I didn t look cool.I wanted to buy some new the one hand,I hoped I could dress more cool clothes.
On the other hand,I needed more friends.But I didn't have enough money.So I decided to find a part- time job and saved some money weekend I went to a store.I saw a piece of paper with “ keep kids out”。Then I went to many places but I also didn t find a job.I called my friends up.I thought they could help me.I told them on the phone for about 2 minutes.They gave me some advice.They said maybe I could have a bake sale.After 2 months,I had enough money I used some money to buy gifts for them.Both of us felt very happy.
We Should Balance Our Love
Nowadays it is common to see that manyparents focus their attention on their children, butleave their own parents without proper care. Themost typical example is the phenomenon of emptynest seniors. This problem has aroused the publicconcern and has become the hot topic of many discussions.
Paying little attention to older parents can have serious consequences. First, the elderlyoften feel lonely and depressed if there is no child with whom they can talk, and this can have abad effect on their mental health. Second, the aged parents with no children by their sides canhave a lot of trouble in their daily life due to disease or old age.
In my opinion, we should take the following measures. Children should be encouraged tolive with or near their old parents, which is very helpful for them to know their parents, concernand attend their daily life. And it is also necessary for them to create chances to communicatewith their aged parents. Besides, our govemmeiit should strive to establish the service systemfor the elderly and expand its social insurance coverage among them.
Directions：For this part，you are allowed 30 minutes to write a short essay on the challenges of starting a career after graduation. You should write at least 120 words but no more than 180 words.
Currently，whether to start a career after graduation has become a hot topic among people，especially among the young, and heated debates are right on their way. People's opinions about this issue vary from person to person. I consider that starting our own business tends to pose a considerable number of threats to our future.
First and foremost, compared with graduate education, our knowledge will be limited and our horizons will be narrowed if we choose to take a position after graduation due to the fact that possessing a bachelor’s degree is to maintain one’s competitiveness. In addition, applying for a job is likely to take up our precious time which can be used for more valuable activities.
Taking all these factors into consideration, we naturally come to the conclusion that we should be prudent and cautious when we face various options after graduation.
Directions：For this part，you are allowed 30 minutes to write a short essay on the challenges of living in a big city. You should write at least 120 words but no more than 180 words.
Currently，whether to live in a big city has become a hot topic among people，especially among the young, and heated debates are right on their way. People's opinions about this issue vary from person to person. I consider that living in a big city tends to pose a considerable number of threats to our future.
First and foremost, since the phenomenon of left-behind children has arisen as one of the most fearful social situations, parents are likely to have less family time with their children, which is detrimental to fostering harmonious families. In addition, busy city life is also negative for our mental health. The fierce competition that exists everywhere in big cities is destructive to our relationship with our colleagues, neighbors, and even friends, resulting in our isolation and loneliness.
Taking all these factors into consideration, I solidly consider that we should be prudent and cautious when we consider about the question of whether we should live in big cities.
Directions：For this part，you are allowed 30 minutes to write a short essay on the challenges of studying abroad. You should write at least 120 words but no more than 180 words.
There is a widespread concern over the issue that whether studying abroad is a good choice after graduation. People, however, differ in their opinions on this matter. From my personal perspective, I hold that it is advisable for the students to study abroad after graduation.
There are a variety of reasons for studying overseas. On one hand, students can enrich their knowledge and enlarge their horizons by being exposed to new cultures. On the other hand, the students going abroad can cultivate the spirit of self-dependence. In addition, overseas degrees from top universities in the world can provide more competitive advantages for their future careers than those obtained at home.
To make a long story short, it is sensible that we should take a rational attitude when we make a choice. Only in this way can we shoulder the real success.
Recently more and more foreign families move to Shanghai.'My new neighbour “The Smiths” is one of them.
Mr Smith is from America.He works in a car factory in Shanghai.He is an engineer.His wife Helen is a she teaches English in a middle school here.They' ve got a son,David.We are of the same age.
Since they moved here,we ve been good friends.We have the same hobbies -- playing football and basketball.Last year,we two families spent the Spring Festival together.We enjoyed ourselves very they take Shanghai as their second hometown.
I am glad to have such a nice neighbour.
Life is a journey,during which we are all in desperate need of a true friend. Books,to a large extent,are considered as the best friends of many individuals.However,in contemporary society,due to the accelerated tempo of life,many people are so indulged in the internet that they do not read books any more,thus suffering from moral desertification.Hence, the value of reading books is highlighted again.
Persistent attention should be paid to books for several reasons. First,with a broad coverage of subjects and topics,books enable one to become better.According to a saying,there is no royal road and to learning.What's more,since time-honored books accumulate the wisdom of ancient talents,it is books that offer people the possibility to attain an in-depth understanding of history and culture.Last but not least,books assist people to fully enjoy their leisure time.
To sum up,it is imperative for people from all walks of life to read books-perpetual friends in human only should we read masterpieces to realize the ancient wisdom,we should also read all kinds of books selectively to learn human life.
Recently I’ve had a discussion with my parents about whether or not I should be allowed to join the school basketball team.They thought I needed more time to study.But I thougt I could get good grades and play basketball at the same time.And I thought playing basketball can help me to study well.They said I wasn’t strong enough.I really agreed with them,so I should be allowed to play basketball to improve it.And they also thought I would get injured easily.
I knew they loved me and didn’t want me to get injured easily ,but I should learn how to protect myself.I should learn how to decide and choose.So I thought I must do it and I would try my best to tell my parents I can do it.
Iphone is very popular in China,especially for the young people,they chase the fashion and are very proud to have a iphone at hand.So when the newest product comes out,they are crazy about it and want to own it in the first time,so that they can show to their iphone7 is on the market soon,many people have planned to have it.
It is known to all that the price of iphone is not cheap,many teenagers don’t have enough money to buy it,some of them will do the bad things to buy it,like begging their parents to buy it,or the most exaggerated thing is to sell the organ for getting enough money.I don’t oppose people to chase the fashion,but they must know their limitation,or they will hurt themselves.
Over the past twenty years or so,great changes have taken place in our life.Take my family for example.My parents contacted others mainly by sending them letters in the past.But now we call long distance at home.And once my parents listened to the radio for news and other information.But now we get the news by watching TV.Another big change is in my living conditions.
When they got married about twenty years ago,my parents lived in a small room crowded with furniture.But now we have moved into a big new three-room apartment.In short,our life has bee fortable and convenient.