诗歌演讲稿范文(精选15篇)
我心中的祖国
我心中的祖国,
像一个巨人,
它高大雄伟,
俯瞰历史的风狂雨落,
它坚实的脊背,
任凭风吹雨打,
依旧从容不迫,
顶住了亿万年的沧桑。
我心中的祖国,
像一位母亲,
那么慈祥,
孕育着(zhe)千万炎黄子孙,
不管遭遇多大的困难,
她(ta)用她(ta)的臂膀,
保护着(zhe)56个中华民族,
繁衍生息。
我心中的祖国,
像一幅美(mei)丽的画卷,
地大物博,
风光秀美(mei),
大漠收残阳,
明月醉荷花,
辽阔大地上多少璀璨的文明还在熠熠闪烁。
我心中的祖国,
像一本书籍,
记录着(zhe)东方神韵的精彩,
传承着(zhe)人文风貌的风流,
传颂着(zhe)千古流传的美(mei)丽动人的传说。
这就是我的祖国,
我深爱的祖国,
我爱你源远流长灿烂的历史,
我爱你每一寸土地上的花朵,
我爱你风光旖旎壮丽的河山,
我爱你人民的性格坚韧执着(zhe)。
祖国啊,祖国,
我心中的祖国,
你永远充满希望
你永远朝气蓬勃!
盼望着,盼望着,东风来了,春天的脚步近了。
一切都像刚睡醒的样子,欣欣然张开了眼。山朗润起来了,水长起来了,太阳的脸红起来了。
小草偷偷地从土里钻出来,嫩嫩的,绿绿的。园子里,田野里,瞧去,一大片一大片满是的。坐着,躺着,打两个滚,踢几脚球,赛几趟跑,捉几回迷藏。风轻悄悄的,草绵软软的。
桃树、杏树、梨树,你不让我,我不让你,都开满了花赶趟儿。红的像火,粉的像霞,白的像雪。花里带着甜味,闭了眼,树上仿佛已经满是桃儿、杏儿、梨儿。花下成千成百的蜜蜂嗡嗡地闹着,大小的蝴蝶飞来飞去。野花遍地是:杂样儿,有名字的,没名字的,散在花丛里,像眼睛,像星星,还眨呀眨的。
"吹面不寒杨柳风",不错的,像母亲的手抚摸着你。风里带来些新翻的泥土的气息,混着青草味,还有各种花的香,都在微微润湿的空气里酝酿。鸟儿将窠巢安在繁花嫩叶当中,高兴起来了,呼朋引伴地卖弄清脆的喉咙,唱出宛转的曲子,与轻风流水应和着。牛背上牧童的短笛,这时候也成天在嘹亮地响。
雨是最寻常的,一下就是三两天。可别恼。看,像牛毛,像花针,像细丝,密密地斜织着,人家屋顶上全笼着一层薄烟。树叶子却绿得发亮,小草也青得逼你的眼。傍晚时候,上灯了,一点点黄晕的光,烘托出一片这安静而和平的夜。乡下去,小路上,石桥边,撑起伞慢慢走着的人;还有地里工作的农夫,披着蓑,戴着笠的。他们的草屋,稀稀疏疏的在雨里静默着。
天上风筝渐渐多了,地上孩子也多了。城里乡下,家家户户,老老小小,他们也赶趟儿似的,一个个都出来了。舒活舒活筋骨,抖擞抖擞精神,各做各的一份事去,"一年之计在于春";刚起头儿,有的是工夫,有的是希望。
春天像刚落地的娃娃,从头到脚都是新的,它生长着。
春天像小姑娘,花枝招展的,笑着,走着。
春天像健壮的青年,有铁一般的胳膊和腰脚,他领着我们上前去。
ties between china and japan have been strained by a territorial row over a group of islands, known as the senkaku islands in japan and the diaoyu islands in china. what is the row about?
the eight uninhabited islands and rocks in question lie in the east china sea. they have a total area of about 7 sq km and lie northeast of Chinese Taiwan, east of the chinese mainland and southeast of japan's southern-most prefecture, okinawa.they matter because they are close to strategically important shipping lanes, offer rich fishing grounds and are thought to contain oil deposits.
the islands are controlled by japan. the latest row, in september 20xx, was sparked by japan's seizure of a
chinese trawler that collided with two coast guard vessels near to the islands. what is japan's claim? japan says it surveyed the islands for 10 years and determined that they were uninhabited. that being the case, on 14 january 1895 it erected a sovereignty marker that
formally incorporated the islands into japanese territory. the senkaku islands became part of the nansei shoto islands -
also known as the ryukyu islands and now as modern-day okinawa prefecture.
after world war ii japan renounced claims to a number of territories and islands including Chinese Taiwan in the 1951 treaty of san francisco. but under the treaty the nansei shoto islands came under us trusteeship and were then returned to japan in 1971, under the okinawa reversion deal. japan says that china raised no objections to the san
francisco deal. and it says that it is only since the 1970s, when the issue of oil resources in the area emerged, that chinese and Chinese Taiwanese authorities began pressing their claims.what is china's claim?
china says that the diaoyu islands have been part of its territory since ancient times, serving as important fishing
grounds administered by the province of Chinese Taiwan. the ministry of foreign affairs says that this is "fully proven by history and is legally well-founded".
Chinese Taiwan was ceded to japan in the treaty of shimonoseki in 1895, after the sino-japanese war. when Chinese Taiwan was
returned in the treaty of san francisco, china says the islands - as part of it - should also have been returned. but beijing says kuomintang leader chiang kai-shek did not raise the issue, even when the diaoyu islands were named in the later okinawa reversion deal, because he depended on the us for support.
separately, Chinese Taiwan also claims the islands. have there been incidents before?
china's ministry of foreign affairs says that the issue should be shelved for future settlement and that the two sides should try to prevent it from being "a disturbing factor" in bilateral ties. there have nonetheless been sporadic incidents over the islands.
in 1996 a japanese group established a lighthouse on one of the islands. chinese activists then sailed repeatedly to the islands and in one incident, hong kong activist david chan jumped into the sea and drowned. since then, there have been periodic attempts by chinese and Chinese Taiwanese activists to sail to the islands. in 20xx, japan arrested seven chinese activists who landed on the main island.
there have also been face-offs between japanese patrol boats and chinese or Chinese Taiwanese fishing vessels. in 20xx, 50 Chinese Taiwanese fishing boats staged a protest in the area, plaining of harassment by japanese patrols. so what next?
the senkaku/diaoyu issue plicates efforts by japan and china to resolve a dispute over oil and gas fields in the east china sea that both claim.
it also highlights the more robust attitude china has been taking to its territorial claims in both the east china sea and the south china sea in recent months.
in the latest row, beijing cancelled talks on the oil and gas field issue. small anti-japanese protests were held in several cities in china.
china also cancelled a visit by 1,000 japanese students to the shanghai expo and a concert by a top japanese band. in the end, japan released the entire crew of the trawler - first the 14-member crew and then the captain, several days later.
good afternoon everyone.this is my last speech in this class,so i want to talk about something that make you feel relaxed and happy.today my topic is my favorite movies. one day in order to a convention, every year at the same time point,they meet in the same place.on that day,they would talk about their past life.
i like this movie,because it makes me understand some small things are important. peter pan peter pan was a boy who wouldn’t grow up.he want to be happy every moment.
maybe it is ridiculous to always be a child,but we all want to live a happy life forever.
life just like a train bound for the grave.there will be many stand on the road.it is difficult for someone to acpany to the end. when people want to leave, even if you are unwilling,you should also be grateful and then waved to say goodbye.
人生就是一列开往坟墓的列车,路途上会有很多站,很难有人可以至始至终陪着走完,当陪你的人要下车时,即使不舍,也该心存感激,然后挥手道别。——《千与千寻》 people have to leave
you,because there are different life.even if the parents.the only thing we can do is farewell and saying goodbye. i think these films have something in men.all of them give people wonder and make us surprised.when i am lost,i will watch some peaceful and meaningful movie to find myself again.
五四
永不熄
五四
永不熄
一位英雄在20世纪的发端歌吟
歌词是民主和科学
和者是中华民族的儿女
那声音没有丝毫的羸弱和疲惫
有的是长河大江的风气
它从远古而来
秉承先祖盘古为世界之生而为的毁灭
它从当今而来
贯接西方强权进步的气息
五四
永不熄
五四
永不熄
燃烧于五千年沉淀的膏脂之上
燃烧了百年的没落与朽溃
燃烧过1个不可忘的激情
世纪
我要胜利 庶民的胜利 布尔什维的胜利 燃烧的胜利
这是革命 这是李大钊发出的消息
我要燃烧 渴望地火毁灭一切包括自我而后重生
这是野草 这是燃烧的鲁迅
所以燃烧了
一些骨瘦如柴却坚实的可燃的青年在燃点的土地上燃烧了
燃烧
燃烧这才是真理
伟大的真理
五四
永不熄
五四
永不熄
象人一代代生存和衍续
永远的人 永远的火
相依偎
英雄总不怕任何可怕的东西 生兮 死兮
所以他走来了
在我举望的视线里渐渐清晰
所以他大声的喘息
震动在我年轻的听觉里
我知道风在嘶呖
我知道土地在嘶呖
我知道一切活着的在嘶呖
这就是这块土地
有火的土地
气乘青年
冲撞西夷
五四
永不熄
我辈年青
拾薪助火 前仆后继
学子为民主而呐喊举臂
"神舟"把科学飞扬前进
不负我们曾经四顾深望
不负我们曾经痛苦沉思
不负我们毅然的忘却和前行
生就在这死去的脚步里
我不敢熄
如我不愿熄
即使你停滞
你相信你也会身不由己
身不由己的去撞击岩石
摔碎在悬崖之下
而后与其他再汇成闪光的水一滴
而前行
这就是青年
这就是青年的血流
这就是青年的思绪
五四
永不熄
五四
永不熄
有人称谓我们之老大
且早听梁启超的《少年中国说》
美哉 我少年中国
壮哉 我中国少年
五四继中国少年之血气而青年 而歌吟
五四继少年中国之灵光而青年 而歌吟
故我扬言世界 扬言落后与强权
五四
永不熄
天灰蒙蒙的,又阴又冷。长安街两旁的人行道上挤满了男女老少。路那样长,人那样多,向东望不见头,向西望不见尾。人们臂上都缠着黑纱,胸前都佩着白花,眼睛都望着周的灵车将要开来的方向。一位满头银发的老奶奶拄着拐杖,背靠着一棵洋槐树,焦急而又耐心地等待着。一对青年夫妇,丈夫抱着小女儿,妻子领着六七岁的儿子,他们挤下了人行道,探着身子张望。一群泪痕满面的红领巾,相互扶着肩,踮着脚望着,望着……
夜幕开始降下来。几辆前导车过去以后,的灵车缓缓地开来了。灵车四周挂着黑色和黄色的挽幛,上面装饰着大白花,庄严,肃穆。人们心情沉痛,目光随着灵车移动。好像有谁在无声地指挥,老人、青年、小孩,都不约而同地站直了身体,摘下帽子,眼睁睁地望着灵车,哭泣着,顾不得擦去腮边的泪水。
就在这十里长街上,我们的周迎送过多少位来自五洲四海的国际友人,陪着毛主席检阅过多少次人民群众。人们常常幸福地看到周,看到他矫健的身躯,慈祥的面庞。然而今天,他静静地躺在灵车里,越去越远,和我们永别了!
灵车缓缓地前进,牵动着千万人的心。许多人在人行道上追着灵车奔跑。人们多么希望车子能停下来,希望时间能停下来!可是灵车渐渐地远去了,最后消失在苍茫的夜色中了。人们还是面向灵车开去的方向,静静地站着,站着,好像在等待周回来。
who is using the arm of qiu jin, for us to put up a brilliant sky?
who is using the hard-working hands, happy for us to build a home? are you, father, a great name but ordinary!
father of a mountain, broad-minded, the father of rivers to acmodate an umbrella for us so that we stay away from disaster
father of a vessel, carrying us, brave the wind and waves, love towards the harbor!
in the eyes of his daughter, the father is more like you are leaning against a tree in spring can love you like fantasy ganlu drop, moisten with my heart;
through the summer to enjoy your love, like bursts of breeze, the wind blowing softly beside him;
taught me to bee ripe autumn, your love is to me is that the rich fruits of success
taught me to bee a strong winter, you love the sun are continuously given me confidence and strength!
spring, summer, autumn and winter, the sun traces of rotation time, quietly climbed up the wind and rain on your face honed, so that you vicissitudes not forget, you earnestly to teach the scene
not forget, you sent her daughter to ride back to school is not to be forgotten, when the daughter of late in your sad eyes
is not to be forgotten, when the sick daughter on your face can not forget the scenes of fear, the father and daughter is not to be forgotten ... ... if the situation can be life-cycle the next life, i also make your daughter!
九月,
金色九月,
阳光明媚的九月,
我们在这诗情画意的季节里,
迎来了一个神圣的日子,
九月十日教师节。
在这美好的节日里,
我手捧美丽的鲜花,
献给您。
亲爱的老师,
有多少个不眼之夜,
又有多少次灯光长明,
有多少日月轮回,
又有多少个春夏秋冬,
一缕缕白发,
是您走过的岁月苍霜;
一道道皱纹,
是您谱下的不灭华章;
呕心沥血育英才,
是您无私的奉献;
天下遍桃李,
是您执着的理想。
亲爱的老师,
您无私的爱心播种了新的希望,
您满腔的热血撒下了智慧的火种,
您无私的奉献精神丰富了我的心灵,
您渊博的知识增添我了的智慧。
老师您是梯,
默默无名,
以伟岸的身躯,
托着我们稚嫩的双脚,
一步步攀高;
老师您是烛,
燃烧着亮丽的生命,
以不灭的信念为我们照亮前进的道路,
伴随我们不断地向前探索。
亲爱的老师,
您就象那春蚕献出一生的忠诚,
您就象那冬梅飘洒着早春的芳香。
今日又逢佳节,
寄上我一份诚挚的祝福,
祝福您永远健康幸福快乐!
《元旦》
一脚踏进新年的大门,
像踏上征途的勇士。
英姿飒爽,
接受新的一年的`洗礼。
太阳,
今天出奇地娇柔和妩媚。
找不到冬天的影子,
把温暖洒向人间。
祝福也犹如阳光,
处处是它的倩影。
句句显真情,
飘向你我!
纪念129
那年那月 谁打破了母亲的金瓯
一半盛着长江 一半盛着黑龙江
侵略的铁蹄负载着罪恶的欲望
将带血的记忆踏进龟裂的黑土?
雪花在飘
延续着无止境的白色诅咒
那一年 1935年
动乱的年代失去了团结的支撑
找不回亲情 看不见友爱
嗜血的枪炮抵着同胞的胸口
闭上眼
听见来自雪花的嘲笑
那一月 12月
穿越时空的怒吼
扼住大地的咽喉
无数的血脉在颤抖
愤怒伸出森林般的双手
席卷中国城市的街头
雪花飘着
那一天 9号
那洞穿了厚重的上层和历史的日子 一二·九
无论迎面的是腥风还是血雨
年青血液沸腾的心声
书写了
炎黄子孙爱国学生运动中最
动人的篇章
你们本可呆在安全的象牙塔里
你们本可不闻不问明哲保身
你们也本可埋头一心学习
没有,绝对没有
你们汇聚成汹涌的潮水
涌向街头
硬要你担保赢弱的身体
去拼好大好河山的碎碎支离
于是
停止内战,一致对外
打到日本帝国主义
如炸雷一般
在大街小巷响起
是你们
用生命把历史更新
而历史把生命永恒
生为国家,死为人民
如今我
午夜在灯下
用自己
贫瘠的文字
来勾勒你的容颜
来祭奠你和你的同伴
77年了我交不出你的名字
129 是你们专用名
这个名字
我写的沉重
渺小伟大 就是一步
生与死就是一个过程
同辈早就长眠
你们永远年轻
都说:
人死了不会因为我们的记忆而复活
77年了 你们没有离去
你们的生命和精神 如日中天 告戒我们生命的价值不在长短 在于贡献 在于奋发向前
今天,我们告别了战争,告别了苦难 告别不了的却是
历史上每一个血与火的文字 告别不了的却是
一二·九运动中的每一个英雄 今天,我们以圣洁的诗歌
缅怀那段血与泪写成的历史 发扬一二·九铸成的那种精神
在告别与缅怀之间承前启后继往开来 请看我今日威武中国
有一种心情叫感动
有一种责任叫使命
有一种情感叫爱国 有一种奉献叫牺牲
12月的雪花,洒满了北平 烈士的鲜血,染红了长安街
12-9运动的勇士们啊 走上了街头
如果不是那帝国主义的铁蹄践踏
如果不是那反动政府的妥协退让
我们
应该还是朝读暮写的书生
风声雨声读书声声声入耳 家事国事天下事事事关心
华北危急,国家危急 中华民族到了最危险的时候
同学们大家起来 担负起天下的兴亡
风在吼,马在叫
黄河在咆哮
看吧,一年年年国土的沦丧
听吧,满耳的大众的嗟伤
谁说百无一用是书生 谁说迂腐懦弱是书生 放下笔杆
我们就是中流砥柱
天下兴亡,匹夫有责 国家有难,豪杰并起
五千年的历史告诉我们
在中国,只要有硝烟就有勇士在中国,只要有危难就有脊梁
在中国,只要有青年就有了希望
1935年12月9日
我们再也不能平息
为了自由更为了民族
我们自愿抗战不息
拳打脚踢算得了什么 死亡也无法叫我退缩
面对死亡我放声大笑
魔鬼的宫殿在笑声里动摇
1935年12月9日 已经过去了整整77年 可历史不会忘记 当年那响彻云霄的搏击
打倒日本帝国主义 反对华北自治 反对内战
全民族团结起来,一致对外
历史不会忘记
长安街,你们曾怎样走过 历史不会忘记
风雪中,你们曾大声的诉说
历史不会忘记
前仆后继,一个个英勇执着历史不会忘记
抗日救亡,是你们唱响战歌
77年了,历史不会忘记 不会忘记
那段激情燃烧的岁月 那个热血澎湃的日子 已然深深铭刻我心窝
77年了,历史不会忘记 不会忘记
卢沟枪响,我们赶走了豺狼 红旗飘飞,我们迎来了解放
77年的历史不会忘记 不会忘记
踏着余辉,我们缅怀畅想 迎着朝霞,我们继承发扬
77年了 历史不会忘记 不会忘记。
九十一年前的五四这一天
整个中华大地都为之震撼
热血青年高举“德先生”与“赛先生”
一场声势浩大的青年运动拉开帷幕
仿佛从长久的酣眠中清醒
仿佛慵懒的神经被刺痛
沸腾了,整个中华为之沸腾
没有激昂澎湃的话语
没有惊天动地的祭奠
只有拙劣而朴实的心里话
虔诚地表达我对“五四”的纪念
为那些曾经风华正茂的青年而高歌
为那些不屈的斗士而高歌
为那些坎坷苦难的日子而高歌
我们在夸耀中华文明的同时
也为封建当道者的迂腐和丧权辱国而耻辱
当封建的卫道者极力维护摇摇欲坠的统治
当广大的人民处在水深火热之中
当饕餮的列强虎视眈眈之时
谁来拯救痛苦不堪的中华
热血青年,唯我之热血青年
梁启超先生提出的口号引领了一代代人
少年强则中国强
少年富则中国富
五四为此展开了一场思想解放的运动
当闭关锁国的大门被列强轰开
当自给自足的封建思想
被民主和科学的思想颠覆
中华民族的前途和命运遭遇历史的考验
乌云笼罩九十一年前的那一日
狂风肆虐不可一世
阳光从云层的罅隙里穿透而出
希望凝聚在那些赤诚爱国之士们的心田
外争国权、内惩国贼
誓死力争、还我青岛
废除二十一条,拒绝在巴黎合约上签字
波澜壮阔的学生运动
拉开了新民主主义革命的序幕
显示了中华民族的进1步觉醒
所到之处摧枯拉朽
、罢工、罢市相继爆发
整个的社会都为此而动了起来
为此而不断上演中华觉醒的新篇章
声势浩大的五四运动
以其强烈的爱国主义反对帝国主义
以其愤懑的激昂的情绪反对封建主义
面对西学东渐的风潮
打倒孔家店、推倒贞节牌坊
中华文化复古思想与新思想激烈碰撞
新文化运动开启文化新纪元
是谁登上一九一九竖起一面跳动的旗帜?
是谁站上一九一九顶着青天振臂高呼?
是谁的狂笑点燃了一九一九的痛哭?
是谁的热血挥就了一九一九的史诗?
是谁在一九一九死去?
是谁在一九一九活来?
是谁掘开了谁的坟墓?
是谁鲜明了谁的色彩?
五四、五四
一九一九的五四!
是谁的歌声在一九一九唱破了谁的喉咙?
是谁的书画在一九一九磨秃了谁的笔墨?
是谁的刀剑在一九一九砍杀了谁的英雄?
是谁的怒火在一九一九焚烧了谁的懦弱?
是谁在一九一九闪现为黑暗中的月亮?
是谁在一九一九辉耀成阴沉里的太阳?
是谁在谁的头顶站起?
是谁在谁的面前战栗?
五四、五四
一九一九的五四!
是谁在和平中战争?
是谁在战争里和平?
是谁在蒿草中灭顶?
是谁在鲜血里重生?
是谁刺痛了你平静的心?
是谁灼伤了我沉默的眼睛?
是谁的豪情飘在云端?
是谁的壮志游于九天?
是谁的血在谁的血管中沸腾?
是谁的精神在谁的神经里紧绷?
五四、五四
中国的五四
永远骄傲自豪的五四!
疫情一线的奉献者
赞美你
舍小家为大家的生命使者
赞美你
“中国速度”神奇
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“基建狂魔”奇迹
亿人瞩目的凝聚力
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白衣天使昼夜战
大爱无疆守护神
消除病魔平安归
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解放军战士
把生命安全放在了第一位
赞美你
可敬的交警和应急管理人员
是你们
守护环境、维护秩序的战士
是你们
守护全体人民生命安全的使者
守护着城市的每一道防线
大灾面前
是你们勇担使命和担当
在磨难面前,你们传递能量和温暖
见证了——
举国的人心和力量
可世界更想看到——
入住的患者正在一个个痊愈
让人们看到生命的希望
你们是
世上最可爱的人
你们是
奋战在一线的抗疫“战士”
1、大家好,我很荣幸能代表我们组为大家做关于zara的报告。首先给大家看一段关于zara ss13的宣传片.怎么样还算蛮有感觉的宣传片吧!那现在我们来比较详细的了解下zara
2、zara是西班牙inditex集团旗下的一个子公司。它既是服装品牌,也是专营zarp品牌系统的连锁零售品牌全球排名第三、西班牙排名第一的服装商。
3、接下来我们从四个方面分析zara的品牌经营特色:品牌策略.供应链系统.高调时尚.主要设计师
4、品牌策略, zara经营成功因素有:拥有庞大的设计师群;公司本身拥有9家成衣厂,从新款策划到生产出厂,最快可在一周内完成;zara的送货速度快;采取多样少量的经营方式,每隔3周其服装店内所有商品一定要全部换新。
5、供应链系统:实际上至关重要的环节是zara的灵敏供应链系统,大大提高了zara的前导时间。zara一年中大约推出120140种时装,而每一款时装的量一般不大。
6、高调时尚:有人说全球敢在范思哲、lv、gucci旁边开店的,也只有zara,hm,优衣库。就是说,同样的顾客群,他们用lv的包包,穿versace的鞋,可是,她们依然会去逛zara。
7、主要设计师:zara有近400名设计师,他们经常坐飞机穿梭于各种时装发布会之间或者出入各种时尚场所。zara的零售只设专卖店,那是zara的窗口与眼睛,不搞特许经营。
8、以上都是从zara好的这面给大家介绍,现在我们换个方面说说zara真有这么完美吗很显然答案是不!让我们看看zara丑陋的一面。
9、“室内的地摊货”
在西班牙,在不少国人看来,这是一个欧洲大品牌,而zara在国内的售价走的也是中高档的路线。但是,在西方时尚界,根本没有zara的地位。在西班牙的一些中国留学生这么说:“它更像服装界的洋快餐,讲究的是速度而非质量,走进zara店铺,就像进到一家服装市场,而且新买的衣服就会发生褪色、松懈的情况。”
在智利的消费者投诉网站上,有不少市民在投诉zara的质量问题,比如新衣服手洗后,严重变形。
在美国zara很受欢迎,主要是因为他们的款式善于模仿,价格便宜.
这是来自媒体的负面报道,财经,环球人物,微博
10、在华屡陷质量门
近年来,zara已成为各地工商、质检部门不合格产品名单中的“熟悉面孔”,消费者的投诉也不绝于耳。多数集中在面料问题上。据不完全统计,自20xx年月以来,zara的产品在中国至少7次被检测出有问题。
11、它的质量问题主要有以下几方面:
含绒量不合格:北京消协检测到“zara”品牌一款外套大衣含绒量不合格的问题
色牢度不达标:上海市工商局查出zara对沪售部分羊绒羊毛制品、儿童服装中有部分商品不合格。
服装质量不合格:浙江省、哈尔滨市工商局多次查出zara的服装、针织商品不合格
凉鞋质量不合格:上海市工商局曾公布了对沪售凉鞋的质量监测结果,被曝光不合格的凉鞋品牌有“zara”等品牌。
12、这里有一个因为zara的质量问题闹出的笑话,先来看一个相关的视频。20xx年5月10日,李平在婚礼上单膝下跪,为自己的新娘戴上戒指,这样温馨的一幕却因为劣质的zara品牌西装裤变得无比尴尬,因为存在严重的质量问题,新郎李平在婚礼上穿着的zara西裤突然脱线,在下跪的瞬间从裆部一直开裂到后腰。李平表示无论是他本人还是他的.妻子,都没有接到来自zara上海公司的任何电话。
13、从上面的案例可以发现zara的又一问题,面对消费者的投诉和质疑zara的反应是失声+“耳背”。面对着质量质疑,zara选择习惯性地沉默,西班牙服装品牌zara面对质疑于20xx年4月25日发表了声明,首次回应商品质量问题。但声明中对关键问题避重就轻。
14、导致这些问题的原因是什么呢?我们做了以下分析.
a问题的原因:扩张太快,为了追潮流而缩短生产周期,“价格便宜加上发展速度太快,导致的必然结果就是质量会降低,而且每个店又开得那么大,市场成本过高,所以公司会压缩成本,包括原料成本以及人力成本。
b在管理上不严谨,往往只送检一批面料了事。有时,不同批次的面料手感差不多,但实际检测质量相差较大”。
c zara也是国际大牌的“山寨之王” ,zara拥有200多名专业设计师,以最快的速度推出模仿的服装。模仿只需几天时间,而传统生产方式下这个周期要长达4到12个月。从流行趋势的识别到将迎合流行趋势的新款时装摆到店内,zara只需两三周。人们买不起名贵的服装,山寨是最好的选择。
对于服装品牌,质量和服务很重要,在追求时尚的同时我们中国消费者难道可以这样一直容忍和放纵这些问题吗?
消费者协会的屈建辉曾说过:“若控制不了质量别做中国人生意”。作为中国人,我们不能一味追捧外国产品,要做一个明智的消费者。
1、hello, everybody, i am very honored to represent our group for everyone to do a report about zara.first , let us watch some propaganda film about zara ss13. how is it going , the propaganda film feels quite well.right ! now let us introduce zarain detail.
2、zara is a subsidiary, owned by inditex group. it is a clothing brand ,also is a franchise brand zara system of chain retail brand .ranked third in the world,ranked first in spain.
3、next, we analysis from four aspects of zara brand operating characteristics : brand strategy, supply chain system,high profile fashion ,major designers
4、brand strategy business success factors of zara : first, with a large group of designers;
second, the pany has nine garment factory ,new planning to production factory, can be pleted in a week.
next,zara ‘s delivery is fast ;
last ,take the diverse small amount of business ,every three weeks all goods must be all the new ones in clothing store,5、supply chain system
in fact, the vital link of zara is the sensitive supply chain system, greatly improving the zara ‘s lead time.
zara launched about 120,000 kinds of latest fashion a year, the number of the latest fashion is not generally.
6、high profile fashion
some people say ,only zara ,hm in the world,dare to open a shop next to
gucci ,versace, lv, that is to say ,the same customers, they used lv bag, wearing versace shoes, but they will still go to zara.
7、major designers
zara has nearly 400 designers.they attend a variety of fashionable places and
participate in various fashion conference . zara just set up shop . that is zara;s window and eyes .don't do the franchise .
8、these are good parts of zara ,the truth is that we see
it obviously ,no .! let us have a lookat the ugly side of zara.
9、 interior designer goods
in spain:in the eyes of many chinese,it’s a european brand,and zara is taking the high-end route in china .however,in western fashion, there is no zara status. chinese student who studies in spain say,it just like foreign fast food in clothing industry,requirement of speed, not quality,when you walk into zara store, as into a clothing market ,and to buy new clothes will fade, lax .
in chile:consumer plaints on the website,there are a lot of people quality problems,such as serious deformation after hand washing . in america:zara is very popular, because of their styles are good at imitating, cheap price.
this is the negative reports from the media ,financial network .global people net ,micro-blog
10、repeatedly in "the quality gates" in china in recent years ,zara often appeared in the administrative department for industry and merce & quality inspection department ‘s list. what is more ,consumers often plained to zara.the majority concentrated in the fabric problems。according to inplete statistics, since 20xx august , zara products at least 7 times to be detect problem in china.
11、there are some major problems : a ,content of unqualified
beijing consumers association detected that a fur coat cashmere volume containing the unqualified problem
b,color fastness is not up to the standard shanghai municipal bureau of merce and industry found part of cashmere wool products, children' s clothing is not qualified . c , clothing quality unqualified zhejiang and harbin industrial and mercial bureau identify the zara clothing, knitted goods are unqualified repeatedly.
d,sandals unqualified "zara has been exposure sandals are not qualified by shanghai city industrial and mercial bureau .
12、
here is a joke caused by quality problems .let us look at a report about zara first。 in may 10, 20xx, li pingdown on one knee at the wedding,however,zara' spants suddenly off-line,from the crotch cracking to the waist.it's so embarrass. li ping said he wasn’t receiving a call from zara.
13、in this case ,we can see that zara’s problem ,in the face of consumer plaints and questions ,it choices to be a mute ans deaf. facing the quality question,zara choose
silence.april 25, 20xx ,zara issued a statement. it's the first response to the quality of goods.but the statement did not mention the key problem.
14、what is the reason for these problems ? we did some analysis . the cause of the problem: a ,expanded too fast,in order to catch the tide and shorten the production cycle.”cheap price and fast development speedlead to quality reduce .and luxuriant stores and the high cost of market forced the pany to reduce costs ,including the cost of raw materials and manpower . . b ,the management is not rigorous,only for a batch of fabric“sometimes,it feels different of the different batches of the product . c, zara, the copycat king in the world
zara has more than 200 professional designers, imitate the clothing speed is fast . only a few days to imitate,but the traditional mode of production has to spent 4 to 12 monthsfrom the recognition of trends to cater to the fashion trend ,zara just need two or three weeks .people can not afford to buy expensive clothing ,copycat is the best choice
for the clothing brand, quality and service is very important,do chinese consumers can always tolerance and indulge these problems?
qu jianghuiwho works in the chinaconsumers' association,say,"can't do business with chinese,if they did not handle the quality problems ."as a chinese,we can not blindly pursued imports.do a smart shopper.